Design Ventura Winning Product 2018 Active Snap

Posted by Sophie Cunningham on July 17 2019

Design Ventura
Simon Balle All-through School’s Winning Team

The Design Ventura 2018 winners are Simon Balle All-through School with their product originally called HIT Snap (now Active Snap), a version of the game Snap to help children keep active. When a snap is made, the opponent must perform the exercises pictured on the card. This fun and proactive game was a favourite of the judges. Buy it now!

Simon Balle All-through School’s winning product idea’s prototype for HIT Snap

Simon Balle All-through School’s design sheets demonstrate how the team generated and developed their ideas. The sheets clearly show the team’s design and prototyping processes and how they planned to address the criteria set out in the design brief, as well as allowing our shortlisting judges to clearly understand the final product design.

Simon Balle All-through School’s entry form:

The team competed with over 14,300 students taking part in 271 schools across the UK. With their entry, Simon Balle All-through School earned a place on the shortlist as one of ten schools invited to pitch their ideas to a panel of expert judges at the Design Museum in December 2018. You can watch the video to find out more about what happens at pitching day.

The team made a convincing case for HIT Snap at the pitching event, presenting an engaging pitch and demonstrating clearly how the product fulfilled the design brief and judges criteria. After much deliberation, the judges decided they should be the winners of Design Ventura 2018.

Simon Balle All-through School presenting their idea at the pitching event
Design Ventura’s Panel of Judges at the pitching event

The Simon Balle All-through School team were awarded with the Design Ventura trophy at the Celebration Event. All top ten shortlisted products were exhibited at the Design Ventura exhibition at the Design Museum.

Simon Balle All-through School with their winning product at the Celebration Event

Following the Celebration Event, students from Simon Balle All-through School worked with design studio Triple Double to develop their Design Ventura 2018 winning product.

The Final Product ‘Active Snap’ designed by Triple Double

Through collaborative sessions they worked together to get HIT Snap ready to be made and sold in the Design Museum Shop. They redesigned the look of product and renamed it Active Snap. The product was launched at the Design Museum Shop on 18 June 2019.

Active Snap Product Launch at the Design Museum Shop

On the launch day, the team put their sales skills to the test, selling their product at the Deutsche Bank Office. Impressively, they sold 80 packs in less than two hours.

Pop up shop at Deutsche Bank

All proceeds from the sale of Active Snap will go to the team’s chosen charity, MOVE a charity for people living with cancer. You can buy a pack from the Design Museum Shop today! But it now!