Design inspiration and ‘ah-ha’ moments

Posted by Administrator on July 22 2016


Simple ideas work best. Think logically and work methodically. We all experience processes and products which can be improved; here’s a great example of considered design:

When we travel we connect with a product (our passport) this enables us to connect with people (visiting family, friends and business associates). Traditional entry and exit passport stamps are basic shapes, they are functional and simple, but Masahiko Sato’s design of the Japanese entry and exit stamps for Kenya Hara’s 2000 exhibition RE-DESIGN: Daily Products of the 21st Century, explores and re-thinks everyday processes and objects. This rethink puts a smile on the traveller’s face, creating an ‘ah-ha’ moment that is full of goodwill.

Traditional entry and exit stamps

‘10,000 tourists a day begin their first visit to Japan, this simple change could produce 10,000 positive ah-ha’s a day, or 10,000 friendly feelings, borne via this small taste of hospitality’

Kenya Hara, Designing Design Lars Muller Publishers, 2008

Masahiko Sato’s improved entry and exit Stamps

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